Author Archives: Cecilia Bennett
Author Archives: Cecilia Bennett
Understanding your target markets and gaining valuable customer insight is crucial in meeting the needs of your prospects and customers. Understanding what makes them tick, their decision making triggers, their thoughts on the competition will help you shape your product, pricing and communication.
Telephone based interviews and surveys are a perfect way to undertake market feedback studies in both the B2B and B2C markets. You get up to the minute data that will provide accurate market intelligence in how you can enhance your products and services and the ways in which you take them to market.
Manage Your Customer, can undertake fast and accurate market intelligence to fill in the gaps of your target market knowledge:
Understand what makes your target market tick.
Increase your understanding of your prospect behaviour.
Identify why your prospects buy from someone else and not you.
What’s the one thing your prospects would change about their incumbent supplier.
Gain opinions and views regarding a new product.
Measure prospect response towards a new service.
All these questions can be answered as a result of undertaking telephone based market feedback research surveys and questionnaires.
Manage Your Customer will assist companies with their:
Business process reengineering
Choosing the right system for their requirements and needs
Implementation of the system
Post Implementation support
These heavy concerns need contemplated over a light meal. This bowl has it all — grain, protein, healthy fat, vegetables, spicy and colorful — Mexico in a dish, all natural and delicious. Enough to keep my taste-buds and tummy happy and preoccupied from the snack cupboard and to keep my mind focused on more important things.For forty days I am fasting off of all processed foods. The purpose is more than just to gain an appreciation of real food (though that is definitely included). It is more than just denying myself for the season of Lent. My real motivation is to be more actively engaged in prayer and ministry with time and energy normally spent eating.
A 40 Days for Life campaign is going on in my city during the Lent season. It is a community prayer vigil for the awareness and protection of human life.
A Place at the Table: 40 Days of Solidarity with the Poor. This devotional-style book has daily readings to guide intercession for undeveloped countries where hunger is a life-threatening issue. By eating a diet similar to these cultures for forty days, I hope to be reminded to be in constant prayer.
This is going to be hard at times, but I am so excited. Excited to see where eating intentionally and with purpose leads my thoughts and prayers and actions. I’m also excited to share what I learn with you. I have a number of posts lining up: What I’m not eating v. what I’m eating, a day in unprocessed meals, hunger v. appetite, being satisfied with less, and 100% natural recipes!
I am such a product of this convenience, have-what-I-want-when-I-want-it culture. Food is so available to me, when I go to the grocery store, when I walk into the drugstore, when I’m studying at the kitchen table. It doesn’t take much thought to find food, but I also realize that I often orient my day in terms of food: Before my run, I’ll grab a handful of nuts and afterwards I’ll make a smoothie…As soon as I get to work I’m making myself a latte…Friends are coming over, I need to stock up on chips and dip…I can’t wait to end this day with a big bowl of popcorn and some chocolate. These thoughts stem from food habits, not necessity and are foreign to most of the world where the purpose of eating is nourishment and survival.
To combat sweet cravings, don’t limit FRUIT: I’m really giving myself no limitations here. The idea is that if I satisfy my sweet cravings with fruit, I won’t be tempted by sugar. Fruit has been my #1 snack, and I’m making it my job to keep the fridge well stocked with apples, berries, and oranges. And, of course, BANANAS. I think I’ve been averaging 2.5 a day.
Fill your plate with fresh VEGETABLES in their natural state: Again, no limit here. I am trying to bulk up my meals with produce, eating them in their most natural forms possible – either raw, roasted or stir-fried over the stove. Cutting out processed ingredients means skipping my typical seasonings like stir-fry sauce. Minimal seasoning’s been going on with salt + pepper, herbs, and lemon juice. What I’m finding is this way of cooking brings out the natural flavors vegetables which are amazing on their own!
Discovery: Mushrooms are amazing. I bought a huge box of baby Portabellas and have been throwing them into almost every savory dish. They add tremendous flavor and are stellar on the nutrition scale: 5g of protein and 3g fiber for each cup plus high levels of minerals like selenium, B vitamins, and riboflavin.
Eating only unprocessed WHOLE GRAINS expands creativity. Starchy carbs are my number one craving and I knew going into this challenge the hardest thing for me to give up would be processed grains – cereal crackers, pretzels, packaged bread, tortilla chips. If I am going to persevere through this, I need to get creative with real whole grains. Brown rice, buckwheat, oats, cornmeal bulgur – this are the staples of the underdeveloped world (and most of the world, for that matter) and for the next forty days, they are mine too.